Most would agree that exploring a museum using only printed signs or paper guides can feel outdated. Since everyone carries a phone in their pocket, why not use it to enhance the experience? That’s exactly why Reveel exists. In this article, we’ll explore a few ways a Reveel digital guidebook improves the visitor experience — and how the Ehrensvärd Museum in Suomenlinna modernized its visitor journey using a digital guidebook.
Flexibility
This may sound obvious, but once something is printed, it’s printed. This makes it difficult to keep information up to date, especially when considering multiple languages and printing costs. With a digital guidebook, museums can update content instantly without time-consuming or complicated processes. With Reveel Studio, museums can even schedule content.
Accessibility
Accessibility is a major topic today — and for good reason. We want every visitor to enjoy content in their own preferred way, whether that’s through text, audio, video, or images. With a Reveel guidebook, museums can present exactly the type of content that suits them best.
Data
Collecting feedback is valuable — but often difficult. Asking visitors for feedback after their visit can be challenging. Through Reveel’s built-in feedback system, visitors can rate both the overall experience and each object individually. Museums also receive valuable insights: what visitors liked most, what could be improved, and what they felt was missing. Reveel also shows which languages were used and how often.
Ease of Use
Our focus has always been on helping visitors receive the right content at the right moment. Perhaps a museum wants to tell a chronological story as visitors move through the space — or highlight exhibitions that aren’t currently on display. With Reveel, museums can make life easier for both visitors and staff.
Case Study: The Ehrensvärd Museum
Speaking of stories! In May, the Ehrensvärd Museum launched its Reveel guidebook, allowing visitors to explore the museum in a completely new way. Previously, visitors read signs in three languages. Today, the museum offers images, audio, and text in 28 languages.
We want to congratulate the Ehrensvärd Museum on their fantastic 4.7/5 visitor rating for the new experience! The museum also now receives daily feedback from visitors around the world, helping them continually improve.
Best of all — Reveel costs the museum less than printing traditional paper maps.
We’re proud of this partnership and thrilled to help enhance visitor experiences together!
